Social-first
Built for the feed
Idea-led
Experience design
Global
Scale of delivery
Banter Better reframed Coca-Cola as the spark behind shared moments — pairing playful creative with culturally relevant content built for social-first consumption.
The work spanned film, OOH and an always-on social layer, designed to live where conversations already happen and to invite audiences to join in.
Reconnect a heritage brand with younger audiences who experience culture through their feeds, not their TVs.
We delivered idea-led experiences designed for the digital age and delivered at global scale — putting the audience at the centre of the story and giving them something worth sharing.
Higher engagement and stronger brand affinity among younger audiences, with content that travelled organically across platforms.